The Alley Rewards

Welcome to The Alley Rewards — a little thank you for shopping with us.

It’s free to join, and you’ll earn 5 points for every £1 spent online.

Your points, your next lovely find
Every 100 points is worth £1 off a future purchase. Once you’ve collected 500 points, you can redeem them for a £5 discount, with larger rewards available as your balance grows.

How to join
Click the Rewards button at the bottom of the website and select Join now. Follow the steps to create your account or sign in.

Already a member? Open Rewards to check your balance and redeem your points.

Rewards cannot be combined with other discount codes. This programme applies to our website; our in-store clearance stock is excluded.